Event Promoter

Parallel Media Group plc ("PMG") is a leading sports marketing, media and event management company who specialises in Executive Sports focusing primarily on golf.

Years of experience and innovation have built PMG an enviable golf heritage and reputation. Founded in 1987, PMG have promoted over fifty PGA European Tour tournaments and are currently the promoters of the UBS Hong Kong Open on the PGA European Tour and the Kazakhstan Open on the European Challenge Tour. PMG also acts as Omega's golf consultants worldwide and are the exclusive commercial partner to the Omega Mission Hills World Cup.

PMG also has a wide ranging knowledge of the ladies game acting as the commercial representatives and exclusive International television rights broker to the Ladies European Tour. PMG were responsible for bringing the Ladies European Tour to Asia, having promoted two new tournaments in Singapore and Thailand and in 2008 the first ever Ladies European Tour tournament in Korea, the Korean Ladies Masters, held for the second time on Jeju Island in November 2009.

Away from the course PMG are also the promoters of Korean Eye, the first ever international exhibition and sale of Korean contemporary art, held at the world famous Saatchi Gallery in London from June - October 2009.

PMG are renowned for their visionary approach and progressive tactics at instigating exciting new golf events worldwide and PMG were especially delighted to be able to bring the first European Tour event to Korea.

PMG are the proud promoters of the Ballantine's Championship.